Nonprofit: Do Good Door County
Creating a Conversion-Rate Optimized Community and Fundraising Resource
The Project
Distribute the foundational online survey developed by St. Norbert College Strategic Research Institute to Door County community residents.
Our Role
Craft a digital marketing campaign to distribute a valuable survey to Door County residents.
Construct a sales landing page and A/B split-test page elements to convert traffic and achieve KPIs.
Create and implement a brand awareness social media campaign.
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Standout in the noisy digital world.
Content Strategy
Improved marketing results and ROI with cross-platform content production.
Email Automation
Crafted a system to save time, energy, and money while fostering brand affinity.
Data Analytics
Design and development decisions supported by data analysis, not guessing.
